XplorEDEN was Data Duopoly's first pilot project, working with the Eden Project as an industry partner and where the XplorIT product range was born!
XplorEDEN was a manual prototype, deployed during a week long trial in July 2019 to show how the technology could move people around a site whilst increasing revenues.
Data Duopoly built two products; a web analytics dashboard to be used by the venue themselves to see where visitors are on site and send them notifications and offers as an incentive to visit new and less busy areas; and a mobile app to be downloaded by the visitors. This showed them where they are on site, routed them to the next area of interest and collect offers and notifications.
of surveyed users responded to monetary offers sent
of surveyed users said they would use the app again if it was offered at another attraction